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About Arne Siegner:
B2B SEO and GEO consultant
Arne Siegner is an independent B2B SEO and GEO (Generative Engine Optimization) consultant and freelancer based in Markt Schwaben near Munich, Germany.
He helps companies in energy (including e-mobility), industry and technology become visible on Google and in the answers of ChatGPT, Perplexity, Gemini and Google AI.
Arne has worked in marketing, SEO, content strategy and communication since 2013 and is self-employed. His work combines classic SEO with GEO: He measures how a company appears in AI answers, shows which sources and competitors shape them, and improves the content and signals behind them.
He works directly with clients, without an agency structure.
You can download the Case Study 2026 here.
Who he works for
He works with B2B companies in energy, e-mobility, photovoltaics, electronics, mechanical engineering and industrial technology that sell complex, explanation-intensive products in the DACH market. Clients from SEO and content projects include ADS-TEC Energy, Tesla, Varta, MENNEKES, Solarwatt, Qcells and REMONDIS.
What he does
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GEO audit with prompt set, citation tracking, competitor and source analysis and a prioritised action plan: GEO audit (page in German)
- SEO and GEO consulting for B2B companies: SEO & GEO consultant for B2B (page in German)
- AI visibility: content, sources and clear entity information: AI visibility (page in German)
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German-language content for international companies entering the DACH market: German copywriter
How he works
He combines SEO data with structured AI visibility measurements: prompt tracking with a fixed prompt set, citation analysis and competitor comparison. Measurements are repeated over time to separate short-term fluctuations from real changes. A result is a snapshot, and no placement in AI answers can be guaranteed.
Publications and press
Arne writes expert articles for BILD Energielösungen (author page) and n-tv (author page). He holds an official German press card (Presseausweis).
Background
– Active in marketing, communications, content and SEO since 2013
– More than 150 client projects in B2B, energy, technology and e-mobility
– Studies: M.A. Media Science, B.A. Journalism
– Languages: German (native), English, Spanish
Event moderation
Alongside his consulting work, Arne moderates trade fairs and industry events. In 2025 and 2026 he moderated sessions at Power2Drive, part of The smarter E Europe in Munich, on bidirectional charging and vehicle-to-grid technologies.
His industry knowledge in energy, e-mobility and technology lets him moderate panels and expert talks with technical depth.
Facts and contact
Structured facts about Arne Siegner are on the facts page. Looking for a B2B SEO and GEO consultant? Contact Arne Siegner or connect on LinkedIn.
Event Moderation & Industry Events
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